When the Vice President of the United States calls you “tone deaf” you’re probably doing something extremely drastic.
A Bank of America rep told the attendants at the Washington Ideas Forum they will be adding a debit card fee to their transactions. The idea infuriated many people, especially Joe Biden.
Vice President Joe Biden said; “You can’t blame the American people for feeling an overwhelming sense of frustration at this moment, when they’re hanging on by their fingernails, and all of a sudden, [the banks] come along and say, ‘Okay, even though we’re going to make a healthy profit next year, we think we have to have this additional income coming in. At a minimum, they are incredibly tone deaf. At a minimum, they are not paying their fair share of the bargain here and middle class people are getting killed.”
I wonder what the Bank of America PR Firm has to say about that. Ouch, I’m sure those statements will have a negative impact on their public relations.
