Rihanna Takes Off Her Clothes For The New Nivea Ad Campaign

The official A-list spokesperson for the new Nivea cosmetics brand has been announced, and it’s none other than superstar singer Rihanna. The new ad is entitled “The 100 Years Skincare for Life campaign.” The ad will simultaneously launch with Rihanna’s world tour in May 2011.

“Over the past 100 years, NIVEA has been an iconic skincare brand across the world that is built on the trust of our consumers,’ says NIVEA board member, Markus Pinger. ‘We are excited to have Rihanna supporting us in our celebration and building a new generation of fans.”